CRISPE Framework
C (Context)
Provide background information about the scenario or situation.This helps the AI understand the environment and the task at hand.
R (Role)
Define the role the AI should assume when responding (e.g., a consultant, expert, or advisor).
I (Instruction)
Clearly state what the AI is supposed to do or the specific action it should take.
S (Subject)
Define the subject matter or area of focus for the response (e.g., marketing, business strategy, etc.).
P (Preset)
Offer any predefined parameters, guidelines, or expected formats for the response (e.g., tone, length, structure).
E (Exception)
State any exceptions or constraints that the AI should be aware of when providing the response (e.g., avoiding certain topics, adhering to specific rules).
Example
Launching a New Smart Home Device by using CRISPE prompt framework.
C (Context)
We are about to launch a new smart home device, a voice-activated smart thermostat that integrates with existing home automation systems. The device aims to save energy and reduce utility bills by automatically adjusting the home’s temperature based on user preferences and external weather conditions.
R (Role)
Act as a product launch expert with experience in successfully introducing tech products into competitive markets. You should provide strategies for both product promotion and customer education.
I (Instruction)
Develop a comprehensive launch plan for the smart thermostat, including the main marketing strategies, key channels for product promotion, and tactics to drive both pre-launch buzz and post-launch sales.
S (Subject)
Product launch strategies for a new voice-activated smart thermostat, with a focus on smart home technology and energy efficiency.
P (Preset)
Tone: Professional, informative, and engaging with a focus on innovation and customer benefits.
Format: Provide the plan in sections: 1) Key Launch Strategies, 2) Channels and Tactics, 3) Metrics for Success.
Length: Approximately 500 words.
E (Exception)
Do not include recommendations for mass media advertisements (e.g., TV, radio) due to budget constraints. Avoid overly technical jargon and focus on consumer-friendly benefits and value propositions.